Gourmet Park Sentosa
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Food Truck Nation
United by Food
Nestled amongst the coco palms and iconic Resorts World Sentosa, lives Singapore’s first ever food truck park known as GOURMET PARK. Imagine a blend of 1960s Acapulco with a mix of vintage items, playful conversations, and unique patterns, all showcasing rising culinary talents.
As an expression, we come together united by the sole purpose of gastronomy.
Graphic Archetypes & Stylescapes
Our approach was to leverage on the distinctive features of the PARK to develop a versatile identity. Each element can be adapted and reconfigured into a variety of essential graphics.
THE Food Park
Our work also includes overall visualisation guide of the food truck concepts which will allow vendors to be creative in their own way yet adhering to the overarching PARK branding, providing a unique and immersive experience.
Essentially to bring forth the same culture, colour, diversity, joy, and celebration of the PARK’S essence to our screens, we created a vibrant high-definition photography style that suit the PARK's charm.
Cool Summer
The park is nestled in Sentosa, a popular recreational destination known for its perpetual summer atmosphere. We aim to capture this vibrant, sun-soaked energy in our photography and overall ambience.
By creating buzz with influencer content, we drew in even bigger crowds to the park.
The Vibe
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